Blog

I am ashamed to call myself an entrepreneur. 

An entrepreneur builds businesses, and today I realized that I haven’t truly built a business. I’ve done technical work. I’ve performed a job that I’ve created for myself. And I’ve built out sections of a business. I’ve hustled a ton. And I got lucky by choosing to deliver a commodity that has a higher than average profit margin, along with very low overhead costs. But…

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Saying Goodbye to SEO as my Career…

Since the launch of iCanSEO back in June, I haven’t done much in the business world. In fact, I’ve done so little, that I am calling the past 6-months a “sabbatical.” I tried to start back up in September when our family returned from our summer trip to Europe, but it back-fired. I just couldn’t muster up the motivation to keep pushing the iCanSEO machine….

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5 Embarrassingly Dumb Mistakes I Have Made as CEO of a Digital Agency

Its been 5 years since Josh and I started our first company together. It has been the most awe-inspiring journey, and I couldn’t be happier. As we transition our company into a new phase, I’ve spent a lot of time reflecting on what went right and wrong. Here are the 5 biggest and most embarrassing mistakes I have made:   1 – Choosing “interruption” marketing over…

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10 Things I Learned in 2016, That You Can Learn in 5 Minutes By Reading This Post

I really don’t get why everyone harshed on 2016 so much. Was everyone’s year really that bad? Mine was awesome. Josh and I continued to grow, change, evolve, have another baby, travel, learn, etc, etc. I felt like I grew in leaps and bounds. I feel like the 2015 version of me was a tiny baby, and the new me is actually starting to turn into…

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How to Rank Higher on Google Maps

So, you want to learn how to rank higher on Google Maps? It’s a worthy goal that will boost your conversions. Here’s how to do it: None of the following items alone will rank your business in the top 3 of the Google maps listing. If you only have the time/money to do ONE of these things right, I would say your best bet is…

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Is it REALLY possible to go from ZERO to 6-figures in 6 months?

One of my favorite business coach bloggers emailed me a link to one of her older posts this morning. The post was called “Six Figures in Six Months. Five Words With No Meaning.” I really shouldn’t have read that post, because I hated it. She basically says that all the gurus, business coaches, and successful internet entrepreneurs are all lying about being able to be…

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The Single Most Annoying Thing About Running a Digital Marketing Agency

Okay, running a digital marketing agency is actually pretty cool. There are a lot of pros. But if I had to pick ONE thing that really makes me crazy, its the difficulty level in establishing trust with new clients. Business owners have been always been primed to be suspicious of any marketing agency, online or offline. Even the word “marketing” is icky. It gives me…

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